Brands
our athletes actually buy from.
Hybrid NW partners with brands across the full athlete stack — apparel, fuel, recovery, tech, equipment. Currently sponsored by Movement and Hybryd on apparel. Reach a fast-growing UK fitness community: 3,000+ participants so far, 54 affiliates, races across the UK — and our first training camp landing in Spain at La Manga.
What you can actually do.
Real activations partners have run with us. Mix and match — most brands combine 2–3.
Race-day sampling
Branded sampling table in the athlete recovery zone. Best for nutrition, recovery, supplements. Athletes are buying-mode for 4+ hours post-race.
Podium prize tower
Your kit on the podium. Goes to every division winner and gets photographed with them. Photos hit our channels within hours.
Station takeover
Brand one of the 9 stations. Logo on equipment, on signage, on the athlete race card.
Photo + badge insert
Co-branded insert delivered with every athlete's finishing photo and badge. Lands in their hands on race day — and stays in their kit bag long after.
Co-branded reel series
Race-day reels and posts on @hybridnw featuring your brand alongside an athlete narrative.
Race-week email feature
Brand mention in the official race-week email — sent to all 750+ participants per race plus the full Hybrid NW community list.
Set up shop. Sell to ready buyers.
Every race weekend includes a curated Shopping Village next to the recovery zone — food vendors, apparel, supplements, recovery, kit, local makers. One pitch type — size is open to discussion based on what you're trading.
Shopping Village pitch
Trade alongside the recovery zone in our curated Shopping Village. One pitch type, sized to fit what you're selling — from a single table for samples through to a fully-branded build for an apparel or recovery brand. Footprint, power and signage are agreed with you when you apply.
includes
Apply to sponsor.
Tell us your brand, what you'd like to do, and one thing you want to achieve with us. We reply with a quote, a deliverables sheet, and the next 3 race dates — plus La Manga camp dates if that's your thing.