Cookie policy
Last updated: 7 July 2026
This page explains the cookies and similar technologies we use on hybridnw.com, what they do, and how you can control them. It sits alongside our Privacy Policy.
What are cookies?
Cookies are small text files stored on your device when you visit a website. Similar technologies, such as your browser's local storage, work in much the same way. They help websites work, remember your choices, and understand how the site is used.
How we use them
We keep cookies to a minimum. We use essential storage to remember your cookie choice and, only with your consent, two optional categories: analytics (Google Analytics, to understand how the site is used) and marketing (Meta and TikTok pixels, to measure and improve our advertising). These tags are managed through Google Tag Manager. When you first visit, all optional cookies are switched off by default under Google Consent Mode until you make a choice. You can accept all, reject all, or choose categories individually on our cookie banner.
The cookies we use
Strictly necessary
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| hnw-cookie-consent-v2 | Hybrid NW (first party, local storage) | Remembers your analytics and marketing cookie choices, so we don’t ask again. | Until you clear it |
These are required for the site to remember your preference and do not need consent.
Analytics (only with your consent)
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes one visitor from another to measure site usage. | Up to 2 years |
| _ga_G-FHH1XMDZEE | Google Analytics | Maintains session state for our analytics property. | Up to 2 years |
These are only set once you accept analytics on our cookie banner. If you decline, they are not used.
Marketing (only with your consent)
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Meta (Facebook / Instagram) | Identifies your browser to measure and deliver our ads. | Up to 3 months |
| _ttp | TikTok | Measures advertising performance and links events across pages. | Up to 13 months |
These are only set once you accept marketing on our cookie banner. If you decline, they are not used.
Managing your choice
You can change your mind at any time. Use the button below (or the ‘Cookie settings’ link in the footer) to reopen the banner and update your choice.
You can also control or delete cookies through your browser settings. Most browsers let you block or remove cookies — see your browser's help pages for how. Blocking all cookies may affect how some websites work.
More information
For how we handle personal data more generally, see our Privacy Policy. For independent guidance on cookies, visit the Information Commissioner's Office at ico.org.uk.
Contact
Questions about this policy? Email team@hybridnw.uk.